Furniture shopping store goes online in Pakistan

According to a report, furniture exports spiked 16.31 percent in July 2014 compared to the exports in calendar year (CY) 2013. Pakistan earned foreign income of $0.770 million from furniture exports in CY 2014. However, the furniture exports provided the country $0.662 million of foreign income in CY 2013.
Considering the potential of the sector and the need to digitize it, ApnaFurniture.pk, an exclusive platform to search furniture online, has come forward with an aim to revolutionize the furniture industry and to bring furniture showrooms and products a click away from buyers.
“We are aware of the fact that the furniture industry of our country has remained largely unexplored due to the lack of resources. Moreover, the unavailability of an online platform to gather the furniture industry under one roof was much needed and awaited. We, through Apna Furniture, aim to contribute in sector’s growth on that account,” said Apna Furniture Chief Executive Officer Mr. Shahzad Ali.
Digitization is important to meet international standards and to explore foreign furniture markets. Moreover, in this age of revolution and IT growth, our furniture industry cannot afford to overrule the importance digitalization.
Various furniture manufacturers in our country understand the role and importance of online presence, which is why they have their websites on board to represent themselves amidst greater online clientele. However, a few use social media platforms to reach the online folks. So, the spark of online revolution was somewhat there in the industry, but there was no exclusive platform to gather the whole furniture industry under one roof. However, Apna Furniture is set to register new trends in the industry.
Our furniture products are accredited the world over. We have skills and artisans to produce high quality of furniture items, but online presence is equally important to explore further avenues of the industry.
Source: www.moremag.pk