BSc Television, Advertising and Media Studies – Hajvery University – Lahore

Course Name:    BSc Television, Advertising and Media Studies

Overview

Internships are considered as very important part of the program, therefore 10 weeks internship has been made mandatory of every student enrolled in M.Sc. Film, Television, and Advertising & Media Studies. HU students have the chance to do internships in leading national and international companies, providing them with a combination of theoretical and practical knowledge of their field’s professional world and thus increasing their appeal from a recruitment perspective. Most of the HU students are also able to secure a job in the company during their internships.

Number of Semesters:    8

Requirements

Intermediate or Equivalent Duration of the Programme 4 Years.

Course Duration:     4 years

Curriculum:

1st YEAR

SEMESTER 1

• Theories of Mass Communication
  
• History of Film & Television
  
• Introduction to Television Studies
  
• Introduction to Film Studies
  
• Media Culture & Society
  

SEMESTER 2

• Art & Media
  
• News Production
  
• Documentary Making
  
• Drama
  
• Production Process
  

2nd YEAR

SEMESTER 1

• Digital Television
  
• Internship
  
• Advance Script Writing For Films
  
• Film Production Process
  
• Directing Films
  

SEMESTER 2

• Advance Post Productions
  
• Project (T.V)
  
• Musicology
  
• Multi Media Arts
  
• Advertising
  

3rd YEAR

SEMESTER 1

• Sociology
  
• Script Writing
  
• Film and TV
  
• Introduction to Management
  
• Computer Programming
  

SEMESTER 2

• Oral Communication
  
• Organizational Behavior
  
• Mass Media Practices
  
• Elective I
  
• Elective II
  

4th YEAR

SEMESTER 1

• Video and Audio Production III
  
• TVC II
  
• Media Production
  
• Workshop / Seminar
  
• Outdoor Media II
  

SEMESTER 2

• Marketing
  
• Script Writing II
  
• Film and TV II
  
• Project & Dissertation
  
• Internship